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The AI boom reminds this expert of the dot-com bubble — with one dangerous difference

An image of a trader blowing a bubble.
The AI boom has shades of the dot-com bubble but might be even more dangerous. Johannes Eisele/AFP via Getty Images
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The AI boom resembles the dot-com bubble — but there's one big difference that makes this craze far more dangerous, says one expert.

The princely valuations of companies like Nvidia reflect investors' excitement about artificial intelligence. They're betting it will supercharge productivity, power transformative products and services, and radically change the global economy.

It was a similar story in the late 1990s and early 2000s, when people lost their minds over the internet's potential to reshape every aspect of their lives.

The internet was revolutionary and AI will be too, Erik Gordon, a professor at the University of Michigan's Ross School of Business, told Business Insider.

"Both themes are right. But that doesn't mean companies with valuations based on those themes were or are good investments," he said.

"Many dot-com companies that drove the internet change went broke doing it. Many AI companies driving as big a change will go broke or lose half their value."

Put another way, even if AI is the next big thing, the valuations of AI companies may still be out of whack, and trailblazers in the space might still crash and burn.

Nvidia has been one of the biggest winners from the frenzy. The chip maker's revenues soared 126% to about $61 billion last financial year, fueling a near-600% rise in net income to about $30 billion.

Growth-hungry investors have driven Nvidia's stock price up six-fold since the end of 2022, catapulting its market value from below $400 billion to some $2.2 trillion.

Deeper pockets, more pain

Gordon, who teaches entrepreneurship and researches many aspects of financial markets and technology, underscored one big difference between the dot-com and AI manias.

While the internet's pioneers were mostly small startups, the leaders of the AI space include established, profitable titans like Microsoft and Alphabet.

"They can lose billions of dollars and not go broke," Gordon said.

But the flip side is dot-com upstarts didn't have massive shareholder bases so when they crumpled, "only brave or foolish investors were hurt."

In contrast, the Big Tech names dominating AI make up a huge chunk of the US stock market's value, and are mainstays of pension funds and retirement portfolios.

"The giant AI pioneers won't go broke, but if AI losses drive their stock prices down, lots of investors will suffer," Gordon said.

He's previously drawn a line between the dot-com bubble and the tech-stock boom.

"This isn't a fake-companies bubble, it's an order-of-magnitude overvaluation bubble," the academic told BI in early 2022.

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Theron Mohamed
Theron Mohamed is a London-based correspondent on the International team at Business Insider. His coverage spans finance, investing, wealth, markets, and the economy.Theron joined BI in 2019 as a reporter at Markets Insider and rose to the rank of correspondent before moving to the Trending team then the broader International team. He previously covered tech, media, and telecom stocks for Investors Chronicle magazine and had a brief stint on the Financial Times' Data team. He interned at the Wall Street Journal in New York where he primarily wrote for Heard on the Street.Theron has freelanced for The Independent, The Telegraph, WIRED, and several smaller publications. He holds an undergraduate degree in geography from the London School of Economics, and a master's degree in journalism from Columbia University.Theron often covers Warren Buffett, Michael Burry, and other elite investors. He also writes about the world's wealthiest people and shares financial advice from all manner of rich and successful people.Email Theron at tmohamed@bjinnox.com and follow him on X @theron_mohamed.