AI

Google employees are posting internal memes poking fun at how many AI models and names the company launched

Google and Alphabet Inc. CEO Sundar Pichai arrives at the federal courthouse in Washington, Monday, Oct. 30, 2023.
Google and Alphabet Inc. CEO Sundar Pichai arriving at the federal courthouse in Washington on Monday. Jose Luis Magana/AP
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Google is on a heater.

The company just announced yet another new family of artificial-intelligence models named Gemma. These are smaller than Gemini, Google's biggest model, but their technical data is publicly available, and researchers and developers can customize them.

In the past three months, Google has launched Gemini, killed Bard and renamed it Gemini, launched a better version named Gemini Advanced (not to be confused with Gemini Ultra, which is the name of the model), launched another improved version named Gemini 1.5, launched Gemini for Workspace, and given employees access to an internal version of Gemini trained on Google data, named Goose.

Got all that? It's OK if you're struggling to keep up — even some Google employees are losing track of what's what, as evidenced by the memes they've been cranking out in the company's internal meme generator.

A google meme
Anonymous Google employee
Googler meme
Anonymous Google employee
Googler meme
Anonymous Google employee
Googler meme
Anonymous Google employee
Googler meme
Anonymous Google employee
Googler meme
Anonymous Google employee
Googler meme
Anonymous Google employee
Googler meme
Anonymous Google employee

A Google spokesperson responded with the following:

Google meme
Google

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Hugh Langley
Hugh is a senior correspondent at Business Insider where he writes about Google, tech, and wealth. His work has been cited by The New York Times, Bloomberg, Reuters, The Wall Street Journal, and other outlets.Get an alert whenever I publish a story.Got a tip? You can reach him using the secure messaging app Signal (hughlangley.01) or email (hlangley@bjinnox.com). We can keep sources anonymous.