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Apple confirms it's a Google Cloud customer — and it's a big victory for Google's cloud boss, Diane Greene

Diane Greene
Diane Greene, the chief of Google's cloud business. Business Insider
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  • Buried deep in a document intended for developers and IT professionals is an acknowledgement from Apple that it uses Google Cloud Platform.
  • Since 2016, Apple has been widely thought to use both Amazon Web Services and Google Cloud to power its iCloud service, though Apple had never confirmed it publicly.
  • This is a sweet moment for Google's cloud boss, Diane Greene, who has been trying to show the world how many big customers Google has nabbed for its cloud business.

Apple has finally told the world it uses services from Google Cloud to power iCloud, its cloud backup-and-storage system for iPad, iPhone, and Mac.

This is a sweet victory for Google's cloud boss, Diane Greene.

The acknowledgement came as a single reference to the Google Cloud Platform buried deep in a document written by Apple that outlines the security features of iOS 11 for developers and IT professionals. It was first spotted by CNBC's Jordan Novet.

News that Apple had turned to Google to help it with its massive cloud-storage needs broke in 2016, though Apple had never confirmed it. At the time, some analysts estimated that Apple was spending $1 billion a year with Amazon and that its contract with Google was most likely $400 million to $600 million a year.

The revelatory document is regularly updated. The newest iteration, published in January, says Apple iCloud uses Google Cloud Platform as well as Amazon Web Service's S3 storage service to store encrypted chunks of an iPhone's or iPad's backed-up files like contacts, calendars, photos, documents, and more.

In other words, all the stuff people back up to iCloud is being sent to Amazon's and Google's clouds too. (Side note: Apple didn't include the word "Amazon" in the document, only "S3," but it couldn't get away without mentioning Google's cloud service because the product's official name is Google Cloud Platform.)

Another thing Novet points out is that Microsoft's Azure is now missing in this document from the list of cloud services Apple uses, though it has been mentioned in the past. Microsoft declined to comment on the document or whether Apple remained a customer.

Given the heated competition in smartphones between Apple's iOS and Google's Android, we imagine Apple must grit its teeth when writing that check to Google every month.

On the other hand, Greene has been handed a gift with this public acknowledgement.

She has for years been insisting Google has been winning big customers, even if the search giant can't always disclose them publicly. Moreover, she's said her team wins lots of cloud deals over Amazon and Microsoft. Google has also invested in technology to make its cloud work nicely with Amazon's and Microsoft's.

Still, Apple loves secrecy, so Greene has never been able to tout this deal — until now.

This is such a sweet win for Google that it has already inspired a meme:

Apple Google Cloud Scooby Doo
Internet meme

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Julie Bort was Business Insider's Editor at Large for the Tech team. She loves investigating stories and shedding light on the tech industry's most amazing people.Here's a small sample of some of Julie's work.Former Pinterest employees describe a traumatic workplace where managers humiliate employees until they cry, Black people feel alienated, and the toxic culture 'eats away at your soul'Sex, tequila, and a tiger: Employees inside Adam Neumann's WeWork talk about the nonstop party to attain a $100 billion dream and the messy reality that tanked itInsiders say WeWork's IT is a patchwork of cheap devices and Band-Aid fixes that will take millions to fixWeWork's toxic phone booths were created in-house by its Powered by We business70-hour weeks and 'WTF' emails: 42 employees reveal the frenzy of working at Tesla under the 'cult' of Elon MuskElon Musk works so many hours at Tesla, employees are constantly finding him asleep under tables and desksHow this woman went from a Pizza Hut employee to a founder of a $4 billion startupAn Oracle insider explains how some salespeople gamed the system to sell more cloudTHE TAKEDOWN OF TRAVIS KALANICK: The untold story of Uber's infighting, backstabbing, and multimillion-dollar exit packagesMicrosoft is in talks to buy GitHub, a startup at the center of the software world last valued at $2 billionThe alarming inside story of a failed Google acquisition, and an employee who was hospitalizedInside Facebook's plan to eat another $350 billion IT marketHow a registered sex offender wound up living in an Airbnb hosting unsuspecting guestsA controversial ex-banker is the person who really runs Twitter — and he's gambling the company's future on one risky betSecret passages and skipped meals: Oracle's CEO gave us a rare peek at what it really takes to run a $37 billion companyHP told some employees to choose between becoming contractors with no benefits or being fired without severance'I felt like we were being extorted': Customer says Oracle tried to strong-arm him into a cloud saleHow the queen of Silicon Valley is helping Google go after Amazon's most profitable businessAirbnb host: A guest is squatting in my condo and I can't get him to leaveLIES, BOOZE, AND BILLIONS: How one of the fastest-growing startups in Silicon Valley history raised $580 million then spiraled out of controlGitHub is undergoing a full-blown overhaul as execs and employees depart — and we have the full inside storyWhen she's not writing for Business Insider, Julie can usually be found on the trails, on my mountain bike, or on my skis, if you know where to look.