The INSIDER Summary:
- Gwyneth Paltrow's Goop is known for pushing strange products.
- Now the website is selling $30 repellent for "psychic vampires," or people who "drain the life right out of you."
- The product was spotted by vocal Goop critic Dr. Jen Gunter.
Earlier this summer, Gwyneth Paltrow's health website Goop got a lot of flak for promoting $60 packs of "healing" stickers that (you guessed it) can't actually heal anything. The reaction to Goop's $30 "psychic vampire repellent" probably won't be much kinder.
Yes, the Goop store now sells an actual "psychic vampire repellent." It's made by a company called Paper Crane Apothecary and sold on Goop's website for a cool $30. It's not totally clear how new this product is, but it was spotted on Monday by gynecologist and vocal Goop critic Dr. Jen Gunter.
First we must make one important distinction: Goop isn't suggesting that we all start coughing up cash to repel blood-sucking mythological vampires. This product is meant to ward off "psychic vampires," or people who "drain the life right out of you," according to the manufacturer's website.
The Goop store describes the product as a "spray-able elixir we can all get behind." It says that the mist contains "a combination of gem healing and deeply aromatic therapeutic oils, reported to banish bad vibes (and shield you from the people who may be causing them)."
It's unclear how the manufacturer was able to put "gem healing" — an abstract, pseudo-scientific concept — into a liquid. Other ingredients include "love," "moonlight," botanical oils, alcohol, and water.
Goop also notes that users should not "ingest or inhale" the repellent. In a disclaimer on its site, Paper Crane Apothecary notes (unsurprisingly) that the FDA has not evaluated the product, and that customers should "consult with a health practitioner" before using the elixir, "especially if you are pregnant or nursing."
When reached for comment, a spokesperson for Goop told insider that the repellent is "meant to be a tongue-in-cheek product." It was apparently added to the company's online store due to customer demand.
"We carried another product from the line and we received feedback from customers that they wanted us to carry more products from Paper Crane Apothecary, which is a small, independent purveyor," the spokesperson told INSIDER.
Sure, the idea of "psychic vampires" make sense. We've all met a person who seems to drain us. But is a $30 bottle of water and nice-smelling oils an effective way to banish them from your life? That's probably just as likely as blood-sucking vampires being real.
