Tech Reference

How to use Notes, the new Instagram feature that lets you leave short text messages for your mutuals

instagram notes
Instagram Notes are like temporary away messages. Meta; Insider
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Instagram is primarily a platform for sharing photos and videos. But there are also a few ways to post text messages — and with the launch of the new Notes feature, you've now got one more way to write out your thoughts.

Notes are short messages (up to 60 characters) that last for 24 hours, and stay pinned to the top of your mutuals' direct messaging menus. When you tap on and reply to someone's Note, it'll immediately open a DM conversation with that user.

Think of Notes as a cross between Instagram Stories and old AIM Away Messages. Here's how to post one.

How to post an Instagram Note

Notes are written and kept in your DM menu, the same page you use to send private messages to people.

1. Open Instagram and tap the Messenger logo in the top-right corner of your feed to open your direct messaging page.

2. You'll see a series of bubbles at the top of the direct messages page, each one representing a mutual of yours that's posted a Note. Tap the bubble that contains your profile picture.

The direct messaging menu on Instagram, with Instagram Notes bubbles highlighted at the top.
Tap your Notes bubble.  Meta; Insider

3. Type out your Note and choose who gets to see it: Your mutuals (the users that you follow, and follow you back), or your Close Friends list.

4. When you're ready to post, tap Share in the top-right.

The page for writing and sharing Notes on Instagram.
Each Note can be up to 60 characters long.  Meta; Insider

This will post your Note, letting all your mutuals or Close Friends see it for up to 24 hours.

You can post another Note — or delete the one you've already posted — by tapping the bubble with your picture again. Any new Note will replace the old one.

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ExperienceWilliam joined Business Insider in 2019 to help found Tech Reference, a vertical dedicated to answering the internet’s most common questions about the gadgets they buy. In that role, he helped grow the vertical into a powerhouse that attracted over 20 million pageviews a month. He also wrote and edited one of Business Insider’s most successful stories: How to take a screenshot on Windows.William later became one of Business Insider's lead consumer tech reporters, writing roundups and reviews about gadgets ranging from smartphones to gaming PCs. He also established key industry contacts at brands like Apple, Google, Nintendo, and more. He’s also cited on the Wikipedia page for Among Us, an honor above all others.William’s work for Business Insider has included reviewing the best gaming laptops, publishing previews of new Nintendo games and consoles, and comparing Apple’s latest releases so readers know what’s worth their money. Across all assignments, he’s been praised for his depth of knowledge and research skills.In addition to his work at Business Insider, William’s writing has appeared in outlets like The Guardian, Polygon, Thomson Reuters’ Context, and more. He's also a regular guest on TV stations like CBS and NBC, where he provides expert analysis on AI, consumer tech, and Silicon Valley moguls.Why you can trust WilliamWilliam believes the goal of journalism should be to tell the truth, not sell products. In his reviews, William never hesitates to call out a product’s flaws, but he also has no issue complimenting features that genuinely add value.When reviewing a product, William doesn’t test it in a vacuum. He tries to incorporate each product into his daily routine to get a better sense of how it’ll work for the everyday user. And when writing, he focuses on reader comprehension. He’s talented at explaining complicated concepts in ways that all readers can understand, without losing depth or nuance — or his distinctively engaging voice.Expertise
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EducationWilliam graduated from the State University of New York at Geneseo in 2018. There, he studied English, communications, and adolescent education, alongside reporting news for the university’s radio and TV stations.Outside workWhen he’s not reporting, you can usually find William biking through Central Park, playing video games, or at home listening to music and writing fanfiction. He’s also a co-manager of the New York Mandolin Ensemble, one of NYC’s premier string orchestras.You can contact him at w.antonelli322@gmail.com, visit his official website at williamantonelli.com, or follow him on Twitter @DubsRewatcher and BlueSky @wantonelli.bsky.social.