Tech

'Bigger, longer and uncut' — Tesla unveils its new robotaxi geofence, in a shape that has now gone viral

A Tesla robotaxi drives down a street in Austin
Tesla's new robotaxi geofence in Austin has a phallic shape. Joel Angel Juarez/REUTERS
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Tesla just revealed its new robotaxi geofence, and its shape is raising eyebrows.

Rolled out in the morning of July 14, some early users of Tesla's robotaxi app immediately noticed that the shape of the new geofence in Austin resembles that of the male appendage.

It is unclear whether the shape was intentional, but Tesla and its CEO, Elon Musk, don't seem to oppose that idea.

Musk reposted a video by X account Teslaconomics, now viewed over 17 million times, which seems to be the first to notice the shape of the new geofence, adding that it's "bigger, longer, and uncut."

Tesla's official robotaxi account made a similar post on X, alongside a screenshot of the geofence.

Other X users posted the Tesla geofence cuts across that of Waymo's, and is now larger by a few square miles.

When Tesla's robotaxis first became accessible to dozens of invited tech influencers and investors in June, the vehicles were confined to the area that encircles Zilker, South Lamar, South Congress, East Riverside Otorff, and part of the Lakeshore and the Rainey Street Historic District.

By comparison, Waymo's geofence was about twice as large at the time. Waymo has been testing driverless vehicles around Austin since 2023 and, as of March, became available to Uber customers who opted in.

Musk had said in April that the company would rapidly "scale up robotaxis after the launch" and that the vehicles would be in "many other cities in the US" by the end of the year. He also predicted there would be "millions of Teslas" operating autonomously by the second half of 2026.

Seth Goldstein, Equity Strategist at Morningstar, previously told BI that he considers the current state of Tesla robotaxis to be a testing phase and not fully operational.

"I think the expansion signals the robotaxi testing is going well," Goldstein said Monday after learning of the expansion. "I think Tesla expanded the service area and invited more people to join the testing. Both are signs of progress."

Waymo and Tesla did not immediately respond to requests for comments.

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Katherine Li, West Coast breaking news reporter at the Business Insider.
Katherine Li
Katherine Li is a reporter on Business Insider's West Coast business news team. She covers career,  the future of work, and how AI is changing hiring practices and workplace trends.Previously, she was a newsroom fellow who wrote international breaking news and produced newsletters for Semafor. Before that, she wrote about climate policies for The Lever, covered the AAPI community for the SF Chronicle as a freelancer, and wrote about the 2019 Hong Kong protests as an intern for The New York Times.She is an alumna of the Graduate School of Journalism at UC Berkeley and a graduate of the international journalism program at Hong Kong Baptist University with minors in French and English literature.  Email Katherine at katherineli@insider.com and follow her on Bluesky @katherineli.bsky.social
Lloyd Lee
Lloyd Lee
Lloyd Lee is a reporter at Business Insider covering frontier technologies, with a focus on how they're being deployed in the real world and the gaps and tensions that emerge as people, companies, and regulators respond. His coverage has featured autonomous vehicles, EVs, robotics, brain-computer interfaces, and AI.Lloyd's reporting on the progress of Alphabet's Waymo and Tesla's autonomous ambitions was recognized by the San Francisco Press Club with a Bay Area Journalism Award.Before joining Business Insider, he was a local reporter for Almanac News and Palo Alto Weekly, covering housing issues, small businesses, and notable Silicon Valley characters.Lloyd is based in San Francisco.He can be reached via email lloydlee@bjinnox.com, or by phone at 646-768-1630, or Signal at lloyd.71.