Retail

If you live in one of these states, you’re spending way too much on eggs

A woman carries two cartons of eggs away from a cooler at a grocery store in California.
Grocery shoppers are facing empty egg shelves – and higher prices for the eggs that they can find – as avian flu decimates chicken flocks in the US. Liu Guanguan/China News Service/VCG via Getty Images
Read in app

Egg prices rose so fast last month that in some states consumers were paying twice as much as they did just a year earlier, according to new data from Instacart.

States in the upper Midwest saw the average price for a dozen eggs double in December over the same month in 2021. The price rose the fastest in Iowa, where a dozen eggs jumped 153% to $4.44. 

Neighboring states also saw egg prices at least double. In South Dakota, they rose 137% to $5.00. Shoppers in Wisconsin paid an average of $4.78, an increase of 118%, according to Instacart. Consumers in Minnesota, Nebraska, North Dakota, and West Virginia also found themselves paying at least twice as much as they had the year before.

A color-coded map of the US shows the average price increase on a dozen eggs for each state. Several states in the upper Midwest, including Iowa, South Dakota, Minnesota and Wisconsin appear in shades of dark red because prices increased the most there.
Egg prices increased the most in upper Midwestern states year-over-year in December, according to Instacart.  Instacart

Iowa consistently produces the most eggs of any US state. In 2019, chickens on its farms produced just over 17 billion eggs, according to the U.S. Department of Agriculture. But the state's flocks, like those elsewhere in the US, have been devastated by avian flu, leading to higher egg prices and some shortages.

Despite the increases, states like Iowa still had some of the lowest egg prices in the US. Shoppers in Hawaii, where most food has to be imported from outside the state, paid $9.73 per dozen. That was the highest price anywhere in the country, even though prices rose just 51% in December, Instacart said. 

Florida was the second most expensive state for eggs, at $6.36 a dozen. Prices there rose 57% for the month. Instacart's data includes purchases that its customers made during the month.

A color-coded map shows egg prices by states in the US. Hawaii appears in bright red because it had the highest egg prices in December, according to Instacart.
Hawaii had the highest egg prices in the US in December at $9.73 a dozen. On the continent, the highest egg prices were just above $6.  Instacart

Egg prices are likely to remain high in 2023. Cal-Maine Foods, the largest egg producer in the US, said in late December that it expects that the fallout from avian flu "will continue to exert downward pressure on the overall supply of eggs" well into this year. 

Farms that produce only organic or free-range eggs have been less affected by avian flu, leading to lower prices for those types of eggs than for traditional ones in some parts of the country.

The shortages are causing sticker shock among shoppers. Some are also facing empty shelves.

With demand so high, many supermarket chains like Kroger and Lidl are capping the number of cartons shoppers can buy. 

In December 2022, egg prices rose 11.1% compared to the month before, and nearly 60% more compared to December 2021, according to the latest Consumer Price Index stats. The index measures prices across all purchases, both online and at traditional retailers.

A search of Instacart in Orange County, California, on Thursday showed the price of a dozen cage-free grade AA eggs varying in price at supermarkets listed on the site from $5.86 at Walmart to $6.39 at Kroger-owned Ralphs. A 60-count carton at Costco cost $19.89.

Kroger CEO Rodney McMullen said he expects inflation to moderate later in the year, and projects egg supplies to normalize in the next few months as new hens lay eggs. 

"We're doing everything we can to minimize that impact," he told CNBC last week

Read next

Screen Shot 2020 09 04 at 6.22.07 PM
Alex Bitter
Alex Bitter is a senior retail reporter covering the gig economy, food, and retail. His work focuses major gig delivery and ride-hailing apps, including Uber, Lyft, DoorDash, Instacart, and Walmart's Spark. He is interested in everything from what it's like to work on the apps to the companies' business strategies.Some of his recent stories feature gig workers who have been deactivated on the apps, DoorDash hiring traditional employees to make deliveries, gig workers' use of bots, and gig work expanding into new professions, such as nursing.Alex has also written about Aldi's US expansionStarbucks' turnaround efforts, and the fallout from Kraft-Heinz's budget cutting. Convenience store chain Sheetz ended its "smile policy" after his reporting.Before joining Insider in September 2020, he wrote about consumer and retail companies for S&P Global Market Intelligence. He's a graduate of the University of Hawai'i at Mānoa and grew up on the Big Island.Alex lives in the Washington, DC, area, where you can find him studying ancient coins or searching for Civil War artifacts with his metal detector in his free time.Got a tip? Reach out at abitter@bjinnox.com or via encrypted messaging app Signal at +1 (808) 854-4501.
Nancy Luna was a correspondent on the Retail desk. She covered food tech solutions and disruptors in the restaurant and grocery industries, including Instacart, Reef Technology, Kitchen United, DoorDash, Uber Eats, Grubhub, Gopuff, Olo, and ToastNancy has covered the restaurant beat since 2005. She's written about the nation's top brands, including McDonald's, Taco Bell, Chili's, Subway, Pizza Hut, KFC, Chipotle Mexican Grill, Domino's, Shake Shack, Chick-fil-A, Starbucks, Burger King, Wendy's, and In-N-Out Burger.   Before coming to Business Insider in December 2020, Nancy previously worked as a senior editor and tech editor at Nation's Restaurant News. While there, Nancy covered a variety of topics – operations, e-commerce, emerging brands, delivery, automation, ghost kitchens, and virtual brands. Before NRN, Nancy was a business writer at The Orange County Register, where she penned the nationally known blog, Fast Food Maven, from 2007 to 2012. She covered the Southern California grocery strikes, the Great Recession's impact on the restaurant industry, and emerging fast-casual and chef-driven brands.